I lead digital experience at the intersection of technology, design, and business growth.

With a foundation in computer science and over a decade of experience across fintech AI, enterprise retail, nonprofit transformation, and national brand ecosystems, I bring both systems thinking and creative clarity to complex problems. My work spans mobile apps, web platforms, loyalty ecosystems, conversational AI, and omnichannel customer journeys.

I’m most energized by defining direction—shaping experience strategy, aligning cross-functional teams, and building scalable digital systems that drive measurable impact. While I began my career deeply hands-on in design, animation & UI/UX, my focus has evolved toward vision-setting, mentorship, and connecting user needs to business outcomes.

Whether modernizing digital infrastructure, improving engagement flows, or building AI-powered customer experiences, I help teams move from ambiguity to alignment — and from ideas to impact.